Stu created our new website and I'm super happy with the result. He's been easy to deal with, accommodating, and has gone above and beyond our expectations. We feel genuinely lucky to have found him.
Plumbers, electricians, builders, professional services - if your phone should be ringing more, SEO is why it's not. We fix that for Canterbury businesses without lock-in contracts.
SEO stands for Search Engine Optimisation. In plain English, it is the process of making your business show up when potential customers search Google for what you do.
When someone in Christchurch types "plumber near me" or "best electrician Rolleston" into Google, a list of businesses appears. The businesses at the top get the calls. The ones on page two get almost nothing.
SEO is the work that gets your business into those top positions and keeps it there. Unlike paid advertising, which stops the moment you stop paying, good SEO builds a long-term asset that keeps generating leads month after month.
For most Canterbury service businesses, ranking well on Google is the single highest-ROI marketing investment available. The phone doesn't ring because people don't know you exist. SEO fixes that.
If your business doesn't appear when Canterbury customers search, those leads go to whoever does.
Position 4 onwards gets scraps. Position 1 gets the lion's share. That gap is what SEO is designed to close.
Google Ads stop the moment you stop paying. Rankings built through SEO keep working for months and years after the initial investment.
ChatGPT, Perplexity, and Google's AI Overviews are now recommending local businesses. Getting cited by these tools is the next frontier of local search.
Not sure if SEO is right for your business right now? Find out in 60 seconds.
Get a Free SEO ReviewAn SEO campaign isn't one thing. It's a coordinated set of activities working together. Local SEO, technical health, content, and auditing all combine into a single monthly retainer built around your Canterbury business.
Google Business Profile optimisation, map pack rankings, and local citation building. The fastest path to more calls from Canterbury customers searching right now.
Learn more →The full monthly retainer covering technical work, content, GBP management, and reporting. Everything coordinated by Stu, delivered every month, no lock-in.
Learn more →Not ready for a campaign yet? A one-off audit finds every issue holding your rankings back and gives you a prioritised plan to fix them. From $695.
Learn more →Service pages, FAQ content, and locally-targeted copy that ranks for what Canterbury customers are searching - and converts them when they land.
Learn more →Stu created our new website and I'm super happy with the result. He's been easy to deal with, accommodating, and has gone above and beyond our expectations. We feel genuinely lucky to have found him.
Couldn't recommend Stu more. He goes above and beyond, is upfront, and explains everything he does in plain English. He is the only marketing person I've worked with who genuinely cares about your results - not just your contract.
A hands-on review of your website, GBP, and top 3 local competitors - with clear, actionable recommendations. No automated tools, no jargon.
Claim Your Free AuditMost Canterbury business owners are surprised by how straightforward the process is. There are no complicated onboarding forms, no technical knowledge required on your end, and no commitment until you're ready.
Fill in a short form and Stu will review your website, Google Business Profile, and top local competitors. You'll get a plain-English written summary of your biggest ranking issues within 1-2 business days. No cost, no obligation.
Get your free review →If your site has complex issues or you want a comprehensive investigation before committing to ongoing work, a paid SEO audit gives you a full documented report, competitor analysis, and a prioritised action plan. From $695.
See audit packages →Once we know where you stand, Stu builds a custom monthly SEO campaign around your business goals and Canterbury market. Month-to-month, no lock-in. Most clients start seeing meaningful ranking improvements within 3 months.
See campaign packages →Not sure where to start? The free review is always step one - it costs nothing and gives you a clear picture of what's holding your rankings back.
Get Your Free ReviewA Christchurch SEO consultant who actually understands your business - because I ran one just like it.
I spent 15 years as a plumber - 10 of those running my own business in Cheltenham, Gloucestershire, before moving to New Zealand and working on the tools here. I know exactly what a qualified local lead means to a trade business - it's not a vanity metric on a dashboard, it's your payroll, your family, and your livelihood.
I set out to be the opposite of the large, faceless Auckland agencies that lock Christchurch SMBs into long contracts and deliver automated monthly invoices. Every client gets direct access to me - not an account manager reading from a template.
Want to know exactly what's holding your rankings back? It starts with a free review.
Get a Free SEO ReviewA tradesman's "measure twice, cut once" philosophy applied to your SEO. No guesswork - a proven 4-stage system that builds durable search authority across Canterbury.
I perform an exhaustive audit of your current digital footprint - technical SEO health, Google Business Profile, competitor backlink profiles, and keyword gaps specific to your Canterbury market.
A custom SEO strategy built around your business, your competition, and the specific Christchurch suburbs you want to dominate. No templates - every strategy is built from scratch.
Technical foundations, Strategic Silo Architecture, Google Business Profile optimisation, locally-targeted content, and authority link building - all executed with a tradesman's precision.
We track, report, and refine to keep your rankings climbing and leads flowing. As your SEO flywheel spins up, we expand into new keywords, suburbs, and service categories to compound your gains.
There are really two ways to work with Christchurch SEO. A one-off SEO Audit to find out exactly what's holding you back, or an ongoing SEO Campaign retainer that builds your rankings month by month. Most clients start with the free review, then move into a campaign.
A thorough investigation of your website, Google Business Profile, and competitors. Full written report with prioritised action plan. Three tiers based on site size.
See audit tiers →Fully managed monthly SEO retainer. Technical work, GBP management, content, and reporting. Three tiers based on competition and scope. No lock-in contracts.
See campaign tiers →Campaign tier details below. Not sure which is right for you? Start with a free review.
All prices are in NZD and exclude GST.
Best for retail shops, cafes & single-operator service businesses
Best for established professional services & growing multi-staff firms
Best for large enterprises, legal/financial firms & regional expansions
The most common questions Christchurch business owners ask before starting their SEO journey.
Ask Us AnythingFor most Christchurch businesses, you'll see positive ranking movement within 3–6 months. Highly competitive keywords like "plumber Christchurch" or "electrician Christchurch" may take 6–12 months to secure top positions. Hyper-local long-tail terms targeting specific suburbs - like "plumber Rolleston" or "electrician Papanui" - often yield strong results significantly faster. SEO is a long-term investment; the compounding returns over 12–24 months are where the real value is built.
In 2026, hyper-local relevance is a heavily weighted ranking factor. A local consultant understands the specific suburbs and service areas Cantabrians search for, understands local competitors firsthand, and can build the genuine local entity signals required to rank in the Google map pack. An offshore agency simply cannot replicate this - and often doesn't know the difference between Papanui and Prebbleton.
GEO is the 2026 evolution of SEO. Traditional SEO focuses on ranking in Google's standard blue links. GEO ensures your specific business entity is cited and recommended by AI search tools - ChatGPT, Perplexity, and Google's AI Overviews. As more Canterbury customers use AI-powered search, appearing in these results is increasingly critical. A modern Christchurch SEO strategy must optimise for both environments simultaneously.
Yes - significantly. Since Google introduced Core Web Vitals as an official ranking factor, a slow website is actively penalised. Beyond rankings, slow sites cause potential customers to bounce back to search results before they even read your offering. We optimise your hosting environment and frontend code to ensure near-instant load times that satisfy both users and Google's crawler.
While my background is in the trades, the SEO frameworks I deploy are entirely universal. I partner with any Christchurch business that needs more qualified local leads - from retail and hospitality to legal services, healthcare, B2B, and professional services. The common thread is that every client wants real leads from real Canterbury customers, not vanity traffic.
I take a hands-on look at your website's technical health, your Google Business Profile, and your top three local competitors - not an automated scan. You'll receive a clear, jargon-free breakdown of what's broken, what you're doing right, and the specific steps required to start capturing more Christchurch market share. There's no obligation and no hard sell - just useful information you can act on immediately, with or without me.
We'll analyse your website, identify your biggest ranking opportunities, and send you a custom report with actionable recommendations - at no cost, no obligation.
Or email directly: stu@eightysix.digital
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